Revinate September 5, 2014
More thoughts to consider
What Recent TripAdvisor Changes Mean for Hoteliers
In the latest hospitality industry news, TripAdvisor is changing how it displays accommodation options to travelers in destination search results. See what this means for your hotel.
Amplifying Your Guest Voice
We’ve spent a lot of time on this blog explaining topics like the influence reviews can have on hotel bookings and managing your online reputation as a form of digital marketing. But, what we want...
One Weird Way New Reviews Can Hurt Your Hotel’s TripAdvisor Ranking
In general, it’s a great idea to encourage guests to write online reviews, as it’s one of seven ways to improve your hotel’s ranking on sites like TripAdvisor. As a refresher, the full makeup of...
How to Get a TripAdvisor Award
TripAdvisor gets the majority of traffic to hotel-related sites in the United States, and its influence is steadily growing. In a survey conducted for TripAdvisor's TripBarometer 2014 Global Report...
How to Improve Your Ranking on TripAdvisor
The TripAdvisor Popularity Index is becoming a critical metric for many hotels. Here's how to improve your ranking on TripAdvisor
This Hostel Improved TripAdvisor Ranking by 200 Places
In March 2015, the TripAdvisor TripBarometer study reported that investment in online reputation management by hotels is expected to increase by 60% in 2016 compared to the previous 12 months....
The Benefits of Publishing to Hotel Review Sites
This is an excerpt of our free Definitive Guide to Guest Feedback for Hoteliers. CLICK HERE to download the full guide. TripAdvisor has a program that allows for integration with digital surveys,...
Cornell Finds Revinate Delivers Impressive TripAdvisor Results, Increased Occupancy, and Further Revenue Potential
A recent study conducted by Chris Anderson, an associate professor at the Cornell School of Hotel Administration, found that hotels using Revinate Surveys™ experienced outstanding performance...
This Hotel Group Improved TripAdvisor Ranking for Multiple Properties
Many hoteliers are still uneasy about the public nature of online review sites. Where guest feedback used to be a private communication between a hotel and its guests, it now exists on dozens of...
How to Get More Reviews on TripAdvisor
7 Ways to Improve TripAdvisor Performance
Today, online reputation is everything, and TripAdvisor is one of the major players in the hotel reputation space. When asked by TripAdvisor, 93% of travelers said that online reviews impact their...
Online, Offline: Keeping Your Reputation Intact
Leaders of the hospitality industry came together in Nashville last week at the STR Hotel Data Conference on August 4-6, covering a range of topics important to the hospitality community. One...
Definitive Guide to Guest Feedback
How to respond to online reviews and other online reputation management best practices for hoteliers.
Hotel Culture: Driving Top Performance