TripAdvisor Performance

  • What Recent TripAdvisor Changes Mean for Hoteliers

    What Recent TripAdvisor Changes Mean for Hoteliers

    In the latest hospitality industry news, TripAdvisor is changing how it displays accommodation options to travelers in destination search results. See what this means for your hotel.

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  • Amplifying Your Guest Voice

    Amplifying Your Guest Voice

    Boosting your review volume can translate to significant business results. We often get asked, should hoteliers focus on Google or TripAdvisor? The answer is, it depends…

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  • One Weird Way New Reviews Can Hurt Your Hotel’s TripAdvisor Ranking

    One Weird Way New Reviews Can Hurt Your Hotel’s TripAdvisor Ranking

    In general, it’s a great idea to encourage guests to write online reviews, as it’s one of seven ways to improve your hotel’s ranking on sites like TripAdvisor. As a refresher, the full makeup of...

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  • How to Get a TripAdvisor Award

    How to Get a TripAdvisor Award

    TripAdvisor gets the majority of traffic to hotel-related sites in the United States, and its influence is steadily growing. In a survey conducted for TripAdvisor's TripBarometer 2014 Global Report...

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  • How to Improve Your Ranking on TripAdvisor

    How to Improve Your Ranking on TripAdvisor

    The TripAdvisor Popularity Index is becoming a critical metric for many hotels. Here's how to improve your ranking on TripAdvisor

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  • This Hostel Improved TripAdvisor Ranking by 200 Places

    This Hostel Improved TripAdvisor Ranking by 200 Places

    In March 2015, the TripAdvisor TripBarometer study reported that investment in online reputation management by hotels is expected to increase by 60% in 2016 compared to the previous 12 months....

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  • The Benefits of Publishing to Hotel Review Sites

    The Benefits of Publishing to Hotel Review Sites

    This is an excerpt of our free Definitive Guide to Guest Feedback for Hoteliers. CLICK HERE to download the full guide. TripAdvisor has a program that allows for integration with digital surveys,...

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  • Cornell Finds Revinate Delivers Impressive TripAdvisor Results, Increased Occupancy, and Further Revenue Potential

    Cornell Finds Revinate Delivers Impressive TripAdvisor Results, Increased Occupancy, and Further Revenue Potential

    A recent study conducted by Chris Anderson, an associate professor at the Cornell School of Hotel Administration, found that hotels using Revinate Surveys™ experienced outstanding performance...

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  • This Hotel Group Improved TripAdvisor Ranking for Multiple Properties

    This Hotel Group Improved TripAdvisor Ranking for Multiple Properties

    Many hoteliers are still uneasy about the public nature of online review sites. Where guest feedback used to be a private communication between a hotel and its guests, it now exists on dozens of...

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  • How to Get More Reviews on TripAdvisor

    How to Get More Reviews on TripAdvisor

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  • 7 Ways to Improve TripAdvisor Performance

    7 Ways to Improve TripAdvisor Performance

    Today, online reputation is everything, and TripAdvisor is one of the major players in the hotel reputation space. When asked by TripAdvisor, 93% of travelers said that online reviews impact their...

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  • Online, Offline: Keeping Your Reputation Intact

    Online, Offline: Keeping Your Reputation Intact

    Leaders of the hospitality industry came together in Nashville last week at the STR Hotel Data Conference on August 4-6, covering a range of topics important to the hospitality community. One...

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  • Definitive Guide to Guest Feedback

    Definitive Guide to Guest Feedback

    How to respond to online reviews and other online reputation management best practices for hoteliers.

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  • Hotel Culture: Driving Top Performance

    Hotel Culture: Driving Top Performance

    One of the most interesting parts of my position at Revinate is meeting with our clients and speaking at their events. This is where I talk to hoteliers and discover what elements of a hotel’s...

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