Social Media Management

  • 5 Must-Haves for Successful Hotel Social Media Content

    5 Must-Haves for Successful Hotel Social Media Content

    Many hoteliers feel that social media has little impact on revenue. But, when used correctly, social media is proven to drive more traffic to your hotel’s website. In fact, social media is no...

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  • [Infographic] What’s Better for Hotel Marketing: Instagram Stories or Snapchat?

    [Infographic] What’s Better for Hotel Marketing: Instagram Stories or Snapchat?

    Instagram Stories or Snapchat? Hotel marketers now have another option for a social platform for limited-time photos and videos. So, which one will work best for your marketing? Are either of them...

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  • Revinate Heroes: Kyle Kuczma, PR Coordinator

    Revinate Heroes: Kyle Kuczma, PR Coordinator

    “How do we build nostalgic value in this future generation of guests? How do we keep them coming back again and again?"

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  • Exclusive Interview with President Director of Tauzia Hotel Management, Marc Steinmeyer

    Exclusive Interview with President Director of Tauzia Hotel Management, Marc Steinmeyer

    Whether you’re a large organization, a small group managing a collection of independent hotels, or even a single hotel that needs a different direction, launching a new brand is a challenge for...

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  • Should Hotels Use Emoji in Email Marketing Messages?

    Should Hotels Use Emoji in Email Marketing Messages?

    You may have noticed in your personal inboxes that some brands are experimenting with using emoji in their subject lines and elsewhere in their marketing messages. It’s an interesting tactic –...

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  • Three Ways Your Hotel Can Use Facebook 360 Photos

    Three Ways Your Hotel Can Use Facebook 360 Photos

    The way hotels present themselves and interact with guest and prospective guests on social media is critical in today’s increasingly digital world. It is important to have a voice and a presence...

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  • [Infographic] Why Some Twitter Hashtags are Totally Worthless

    [Infographic] Why Some Twitter Hashtags are Totally Worthless

    When thing about your hotel social media marketing strategy, Twitter is an essential part of real-time customer service and guest marketing. Hashtags are generally considered integral to the...

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  • Content Curation: A Hotel Marketing Secret to Time Savings and Engagement

    Content Curation: A Hotel Marketing Secret to Time Savings and Engagement

    When creating social media and marketing content, many hotels bump up against time, resource, and budget constraints. Content creation isn’t just a matter of locating, producing, or disseminating...

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  • Tips for #HITECnola: Optimizing Conferences with Social

    Tips for #HITECnola: Optimizing Conferences with Social

    The Revinate team is excited to be exhibiting again this year at HITEC, the world’s largest hospitality technology conference. Each year promises to show the latest advancements in the hospitality...

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  • For Hotel Marketers, Is Snapchat Worth Your Time?

    For Hotel Marketers, Is Snapchat Worth Your Time?

    As a marketer in hospitality, time is often limited. This is especially true if you’re a one-person hotel marketing show, or if you work on a small team with limited resources. With these...

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  • What Facebook’s Algorithm Change Means for Hotels on Social Media

    What Facebook’s Algorithm Change Means for Hotels on Social Media

    When the focus is on engagement, hotels on social media need to keep up-to-date on the latest best practices. Facebook made that a little more difficult this week. The social network grabbed...

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  • 3 Takeaways for Hotels: How UC Davis Mismanaged its Online Reputation

    3 Takeaways for Hotels: How UC Davis Mismanaged its Online Reputation

    Hotels can learn a lot about online reputation and marketing from other industries. This week, a great example of what not to do emerged, when breaking news online revealed that the University of...

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  • 2016 Social Media Action Plan

    2016 Social Media Action Plan

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  • Know Your Guests: How to Optimize Your Social Profiles

    Know Your Guests: How to Optimize Your Social Profiles

    As many of you are aware, digital marketing is a rapidly evolving space. To help hoteliers stay relevant and be a strong contender in the online marketing world, we’re publishing a series of...

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  • Buyable Pins: What Hoteliers need to know

    Buyable Pins: What Hoteliers need to know

    Many hotels find Pinterest to be a great way to connect with guests and build brand affinity. We’ve talked in the past about how hotels can build a community on Pinterest. Additionally, according...

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  • Top 10 Reasons Your Guests Use Social Media

    Top 10 Reasons Your Guests Use Social Media

    When you know your guests, you can use that knowledge to deliver a high-touch, personalized guest experience. One of the many, many ways you can get to know your guests is by understanding their...

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  • Dos and Don’ts for Hotels on Instagram

    Dos and Don’ts for Hotels on Instagram

    (Want more in-depth information on how to build and execute a social media strategy? CLICK HERE to download our 2015 Social Media Action Plan for Hoteliers.) Over the last four years, Instagram...

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  • Hotel Marketers Should Embrace Influencer Marketing

    Hotel Marketers Should Embrace Influencer Marketing

    Want to learn more about alternative marketing strategies? We’re hosting a free webinar next week, “Taking Back Business from the OTAs with Targeted Marketing.” CLICK HERE to register. Hotel...

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  • 5 Data-Driven Insights: When + What Hotels Should Publish on Social Media

    5 Data-Driven Insights: When + What Hotels Should Publish on Social Media

    So much of social media marketing for hotels these days is about producing high quality content that gets published and shared. You can control the publishing part. Can you control the sharing...

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  • Setting Social Media Goals for Hotels

    Setting Social Media Goals for Hotels

    This is an excerpt of our 2015 Social Media Action Plan for Hoteliers. CLICK HERE to download the full action plan. Setting goals is an important part of developing and executing a successful...

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